Art Value Project Launches Unique-Concept NFT Marketplace, with Artworks Portraying Each Work’s Price as Art Contents.

Art Value
4 min readDec 22, 2021

Perennial “Art Value” Project Launches Unique-Concept NFT Marketplace, with Artworks Portraying Numbers Equivalent to their Price

Photo credit: Art Value

Art Value has started selling NFTs in the form of numbers. The new project aims to analyze the generality arising from the principles of conceptual art as well as explore the concept of art as a commodity.

Art Value, a multi-year art project, seeking to reestablish how art is created and distributed, has launched a blockchain-based online marketplace, selling Non-Fungible Token (NFT) art. The project combines digital art with physical experience to explore values of numbers, as artworks depict their exact monetary value.

The project is based around the distinctive idea — numbers as art — as it explores the art and economic factors in the realms of artistic creation. The artwork’s price becomes the subject matter of the piece, making each work one of a kind. Blockchain technology is used to secure the market as well as generate unique artworks.

The idea is supported by a team of experts, seeking to democratize the art world using blockchain. The Art Value project was founded by the artist Das Vegas, based on his unique concept of portraying an artworks’ price as its content.

“The Art Value project examines the value of art in relation to economic circumstances. One use case is that the owner of a number is able to immediately showcase his investment through displaying it on a mobile screen or exposing the value of the NFT number in his home,” said Das Vegas at his latest solo exhibition where digital NFT artworks were exhibited.

Art Value NFT 3D rendering.

According to the artist, the Art Value project is challenging the concept of value through money and art, aiming to reshape today’s standards for artists.

“The vision is to set up a bright future for art by creating a golden standard for its creation and production, art financing, and profitability,” the artist noted. “I believe the project could become a driving force in the art world, fueling innovation and unique user experiences through the synergy of art and economy.”

Owners of NFT numbers, acquired through the Art Value platform, will later get the opportunity to modify the content into more artistic forms, add new designs as well as trade artworks with other NFT owners — all in virtual reality.

Art Value 3D NFT render.

“We are working on creating unique design experiences in virtual reality where users turn numbers into digital artworks. This unique ‘Art Value Experience’ brings shadow art to the NFT art creation. Furthermore, by commissioning various artists, these numbers could later embody a physical form of art or design,” the artist explained.

Art Value is one of the first crypto art projects in the world using NFTs. It has established its own smart contracts’ for selling authentic numbers. Selective numbers will later be commissioned to famous artists to produce tangible artworks following the same concept of ‘numbers as art’.

The first number tokens of the project have already been minted — a process of turning a digital file into a crypto asset — and are available for purchase in the Art Value NFT marketplace. Those interested in acquiring an NFT piece can also take a virtual tour in the ‘Art Value Experience’ virtual reality space, which can be found here.

ART VALUE EXPERIENCE in vitual space on to design your NFT art. Metaverse of ART VALUE.


About Art Value project:

Launched in 2019, Art Value is an enduring art project consisting of performances, exhibitions, installations, interventions, artwork production, critical designs, evocative experiences, network building, and interactions. Its latest initiative focuses on selling NFT art via a blockchain-based online marketplace. Led by the artist Das Vegas, Art Value is one of the first crypto art projects in the world, seeking to set new standards regarding art creation and production.

Learn more:



Art Value

Art Value is an online platform of innovative marketplace where Art and Numbers are created, distributed and traded.